Building Your Author Platform: Setting Up Your Home Base

KMGN: Useful.

Kate M. Colby

The first steps in building your author platform are understanding what, when, and why and choosing the pen name you want to use. Once those steps are completed, you can take action. My suggestion is to begin by setting up your “home base” on the web: your author website.

Your author website will be the center of your activity online. It will be the place to which you direct your readers (“funnel” them) from other sites. In the game of internet tag, it is the place you want your readers to end up: home base. It is a place entirely devoted to you and your work.

Most authors go one of two routes with their author website.

Route One: Free Blog/Website

There are several host websites that allow you to create your own website entirely for free. These include WordPress, Blogger, and Wix, among others. With these websites, you…

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About Henrietta Handy

I have returned home to the mountains. No more am I "a mountain-girl far from home." Diagnosed with rheumatoid arthritis at 2 1/2, I understand pain, fatigue, laughter, joy, and love all while on crutches and in wheelchairs. This blog is just about me, mostly the writing side, but there are forays into so many different topics. I am married to a wonderful husband who puts up with my writing, knitting, yarn, with the love of a saint. We have fur babies, and one cat who rules us all.
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