Have you noticed images like this in the sidebars of blogs you read and felt like you were missing something? Now you know what they’re about.

While catching up with your favorite bloggers, you’ve probably seen an invitation to “follow me on bloglovin’!” in more than one sidebar.

What is bloglovin’? Don’t you already follow the blog in your Reader? Do you really have to sign up for another online account? Let’s take a look at why lots of bloggers are signing on.

What is it?

Bloglovin‘ is a tool for keeping up with blogs — a way to manage feeds. Lots of bloggers turned to it after the demise of Google Reader. When you create an account there, you can follow any blogger on any platform, whether or not they’re also signed up. Then, you can log in and see the latest posts from all the blogs you follow in…